Tenant Web Access: Empowering Renters in the Digital Age
The rental ecosystem has undergone a significant transformation. Gone are the days of paper applications and manual rent payments. With the advent of technology, the rental experience has evolved, and one of the key advancements that have empowered renters is Tenant Web Access. In this article, we will explore how Tenant Web Access is revolutionizing […]
MEETING THE CUSTOMER WHERE THEY ARE: RENTALS
I’ve always appreciated the concept of meeting customers “where they are”. In broader terms, to me it’s always meant that you need to meet people mainly through their mobile devices. Understanding how customers either interact with a product or service or what mediums they typically spend time on should inform your decisions on how to […]
Rental Software: Metrics that Matter
Where should rental software win for you? Your CRM system should be showing you that across all of your lead inquiries from various channels, how many of those have turned into a signed lease. Not only does this allow you to understand what channels are producing the highest volume of leads but also which channel […]
How to Host the Best 2021 Holiday Party for Your Renters
The holidays are fast-approaching, and it’s time to start planning your 2021 holiday party to celebrate your renters and residents. It’s been a busy year working remotely for many, while also juggling home-schooling and childcare for some. With the stress of that alone, a holiday party is just what your residents need to feel appreciated […]
HOW RENTER’S FINALLY GET THEIR MONEY’S WORTH
I believe long-term renters are valuable consumers who should be rewarded for their loyalty and encouraged to continue renting. To accomplish that goal, we founded Leasera and are already shaking up the archaic, manually-intensive, and very one sided rental industry. Exploring Alternatives to Empower the Customer Leasera’s goal is simple: putas much simplicity and value […]
10 THINGS PROPERTY MANAGERS CAN DO FOR RENTERS NOW
While there’s no question the relationships between tenants and landlords (or property management companies, PMCs) have always carried a certain disreputable stigma, the opportunities for positive advancement in the rental housing ecosystem couldn’t be more inevitable- and it’s exciting to see. Before COVID-19 rocked the economy- and with it, the housing industry, homeownership was a […]
COVID-19 and THE EFFECTS on TODAY’S RENTER
It is quite apparent now that both the viral and economic pandemics caused by COVID-19 have globally dismantled industries and changed the way we live life forever. The scale of the economic shockwave is still undetermined, but it is clear that among the industries and populations impacted, both the rental markets and renter households are […]
They Don’t Want Renters.. They Want Profit
For the longest time.. owning real estate has been immortalized as the cornerstone of the American Dream. You drive into the city or maybe out into the country and you see this property that spurs visions of “making it” or “arriving” at a place where you can finally feel satisfied and financially independent. It could […]
How Renters Can Finally Get their Money’s Worth
In my last post, Top 5 Challenges For Today’s Tenants, I talked about how renters are getting a bad deal. It’s time to change that. I believe long-term renters are valuable consumers who should be rewarded for their loyalty and encouraged to continue renting. To accomplish that goal, we founded Leasera and are already shaking up […]
At What Point Do We Really Start Serving Renters?
I’ve used the following description before. The model of “I give you money and you give me shelter” isn’t enough! Today’s renter is increasingly savvy, digitally enabled and seeks the same value propositions they get elsewhere in our consumer-centric world. Why then do we still have a business model that makes as though shelter is […]
